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Allison Block, Owner of New Living by Design, provides style consulting in both the Huntsville Metro Area, where she resides, and the Washington, DC Metro Area (on a limited basis) for men and women. She has been educating clients and providing personal closet consultations shopping guidance for 10 years.  Allison has a passion for detail and her eye for line and composition gives her the ability to build wardrobes that work. 

Allison started her career in the financial consulting industry, first as a financial auditor and then as a human resources and operations professional. She is also the mother of three.  Allison draws upon her passion for helping individuals develop their personal style, her experience in career coaching and her experiences as a working parent in her services for both men and women.​

​​It's about finding delight in the unexpected details that make up your personal aesthetic.


New Living by Design was founded on the philosophy that while the clothes don't make the person - you are at your best when  you feel good whether in the office or walking the aisles of the nearest grocery store.  New Living by Design focuses on the details and helps you refine your look and develop a style that's all your own and within your budget.